{"title":"Winter Send-Off Sale","description":"\u003cp\u003e20-60% off all winter product.\u003cbr\u003e\u003cbr\u003eOut with the cold, to make space for the new.\u003c\/p\u003e","products":[{"product_id":"faded-blush-sister-sweatshirt","title":"Faded Blush Sister Sweatshirt","description":"\u003cspan\u003eFaded blush - new relaxed\/baggy style sweatshirt in heavyweight cotton with white sister print. Cotton mix - 70% cotton, 30% polyester.\u003c\/span\u003e","brand":"Bob \u0026 Blossom","offers":[{"title":"1","offer_id":39698776784958,"sku":null,"price":56.0,"currency_code":"CAD","in_stock":false},{"title":"2","offer_id":39698776850494,"sku":null,"price":56.0,"currency_code":"CAD","in_stock":false},{"title":"4","offer_id":39698776883262,"sku":null,"price":56.0,"currency_code":"CAD","in_stock":false},{"title":"6","offer_id":39698776948798,"sku":"","price":56.0,"currency_code":"CAD","in_stock":false},{"title":"8","offer_id":51026480136492,"sku":null,"price":56.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/7913\/products\/1562918829.jpg?v=1644496060"},{"product_id":"peach-blush-swaddle-blanket","title":"Peach Blush Swaddle Blanket","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"sc-9d339c51-0 hhvqLh _7b0f147b _7b0f146c\"\u003e\n\u003cdiv class=\"_7b0f147b _7b0f1462\"\u003e\n\u003cp class=\"_1588d354 _1588d3518 _1588d351b _1588d351j _1588d351r _1588d351u _1588d355\"\u003eAbout this product\u003c\/p\u003e\n\u003cdiv class=\"_16l1vmk2i _16l1vmk5 _16l1vmku _16l1vmk1j\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cspan data-test-id=\"accordion-text\" class=\"_1588d354 _1588d3518 _1588d3519 _1588d351j _1588d351r _1588d351u _1588d355 sc-9d339c51-3 bVnBHL\"\u003eOur lovely assortment of muslin swaddles will keep your baby comfortable during the warmer months, and muslin baby blankets are handy all year long for many uses beyond swaddling. They can be used as a playmat for tummy time, a privacy throw for feeding baby, a sun shield or a burp cloth over mom or dad's shoulder. \u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003chr class=\"_15a4mmm23 _15a4mmm5 _15a4mmmf _15a4mmmp _15a4mmmz\"\u003e\n\u003cdiv class=\"sc-9d339c51-0 lfMiqP _7b0f147b _7b0f146c\"\u003e\n\u003cdiv class=\"_7b0f147b _7b0f1462\"\u003e\n\u003cp class=\"_1588d354 _1588d3518 _1588d351b _1588d351j _1588d351r _1588d351u _1588d355\"\u003eDetails\u003c\/p\u003e\n\u003cdiv class=\"_16l1vmk2i _16l1vmk5 _16l1vmku _16l1vmk1j\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cspan data-test-id=\"accordion-text\" class=\"_1588d354 _1588d3518 _1588d3519 _1588d351j _1588d351r _1588d351u _1588d355 sc-9d339c51-3 fsDFCF\"\u003e• Made in China • Care Instructions: Machine wash • Fabric: 100% Cotton • Season: Core • Weight: 235.87 g (8.32 oz) • Dimensions: 116.8 x 116.8 cm (46 x 46 in)\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sc-9d339c51-1 gRiHkm _7b0f147b _7b0f143f _7b0f146c\"\u003e\n\u003cdiv class=\"sc-9d339c51-4 eAaCpk\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!----\u003e","brand":"SwaddleDesigns","offers":[{"title":"Default Title","offer_id":49224452997420,"sku":"","price":23.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/7913\/files\/ScreenShot2024-06-22at11.28.47AM.png?v=1719070177"},{"product_id":"butterum-swaddle-blanket","title":"Butterum Swaddle Blanket","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"sc-9d339c51-0 hhvqLh _7b0f147b _7b0f146c\"\u003e\n\u003cdiv class=\"_7b0f147b _7b0f1462\"\u003e\n\u003cp class=\"_1588d354 _1588d3518 _1588d351b _1588d351j _1588d351r _1588d351u _1588d355\"\u003eAbout this product\u003c\/p\u003e\n\u003cdiv class=\"_16l1vmk2i _16l1vmk5 _16l1vmku _16l1vmk1j\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cspan data-test-id=\"accordion-text\" class=\"_1588d354 _1588d3518 _1588d3519 _1588d351j _1588d351r _1588d351u _1588d355 sc-9d339c51-3 bVnBHL\"\u003eOur lovely assortment of muslin swaddles will keep your baby comfortable during the warmer months, and muslin baby blankets are handy all year long for many uses beyond swaddling. They can be used as a playmat for tummy time, a privacy throw for feeding baby, a sun shield or a burp cloth over mom or dad's shoulder. \u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003chr class=\"_15a4mmm23 _15a4mmm5 _15a4mmmf _15a4mmmp _15a4mmmz\"\u003e\n\u003cdiv class=\"sc-9d339c51-0 lfMiqP _7b0f147b _7b0f146c\"\u003e\n\u003cdiv class=\"_7b0f147b _7b0f1462\"\u003e\n\u003cp class=\"_1588d354 _1588d3518 _1588d351b _1588d351j _1588d351r _1588d351u _1588d355\"\u003eDetails\u003c\/p\u003e\n\u003cdiv class=\"_16l1vmk2i _16l1vmk5 _16l1vmku _16l1vmk1j\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cspan data-test-id=\"accordion-text\" class=\"_1588d354 _1588d3518 _1588d3519 _1588d351j _1588d351r _1588d351u _1588d355 sc-9d339c51-3 fsDFCF\"\u003e• Made in China • Care Instructions: Machine wash • Fabric: 100% Cotton • Season: Core • Weight: 235.87 g (8.32 oz) • Dimensions: 116.8 x 116.8 cm (46 x 46 in)\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sc-9d339c51-1 gRiHkm _7b0f147b _7b0f143f _7b0f146c\"\u003e\n\u003cdiv class=\"sc-9d339c51-4 eAaCpk\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!----\u003e","brand":"SwaddleDesigns","offers":[{"title":"Default Title","offer_id":49224460435756,"sku":null,"price":23.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/7913\/files\/ScreenShot2024-06-22at11.37.11AM.png?v=1719070642"},{"product_id":"muslin-bath-robe-for-kids","title":"Muslin Bath Robe For Kids in Blush","description":"\u003cp\u003eAbout this product\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e⚫Gentle Comfort: Made with 100% cotton in a 4-layer muslin design, the Comfy Cubs cotton robe offers a calming feel, making it ideal for children to relax and dry off after bath time.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e⚫Absorbent Design: The multi-layered muslin fabric quickly soaks up moisture, allowing your kids to dry off with ease and comfort, without any bulky weight.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e⚫Cozy Hooded Style Muslin Robe: Designed with a snug hood to keep kids warm and comfortable, making it perfect for relaxing, drying off after bath time, or staying cozy during downtime.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e⚫Kid-Friendly Belt and Pockets: Comfy Cubs cute robe features an adjustable belt for a secure fit and roomy pockets, ideal for little ones to keep small treasures or essentials close by.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e⚫Breathable Muslin Fabric: Made from lightweight muslin, this light robe keeps kids comfortable year-round, offering just the right mix of coziness and breathability.\u003c\/p\u003e","brand":"Comfy Cubs","offers":[{"title":"6-12m","offer_id":51028921516332,"sku":null,"price":50.0,"currency_code":"CAD","in_stock":false},{"title":"18-24m","offer_id":51028921549100,"sku":null,"price":50.0,"currency_code":"CAD","in_stock":true},{"title":"2-3 yrs","offer_id":52336345448748,"sku":null,"price":50.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/7913\/files\/rn-image_picker_lib_temp_5c8c19ed-f404-4187-9805-9f1942ffda99.jpg?v=1746100717"},{"product_id":"muslin-cotton-baby-bibs-adjustable-size","title":"Muslin Cotton Baby Bibs Adjustable Size","description":"\u003cp\u003eAbout this product\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e⚫ Soft and Gentle on Baby's Skin: Made from 70% Bamboo Rayon and 30% Cotton, these drool bibs are gentle and soft on your baby's delicate skin, keeping them comfortable and protected at all times.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e⚫ Highly Absorbent: Comfy Cubs Muslin Cotton Bandana Drool Bibs are extremely absorbent, making them the perfect solution for catching drools, spills, and messes, keeping your baby and their clothes dry and protected all day long.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e⚫ Easy-to-Use Snaps: These bibs feature easy-to-use snaps, making it a breeze to get them on and off your little one quickly and easily.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e⚫ Giftable Box: These bibs come packaged in a beautiful and convenient giftable box, making them the perfect baby shower or newborn gift for a new parent.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e⚫ Stylish and Trendy Design: These bibs are designed with a stylish and trendy bandana design that looks great and adds a pop of color to your baby's outfit, making them perfect for both boys and girls.\u003c\/p\u003e","brand":"Comfy 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Made with super soft cotton fabric, and accented with soft pink corduroy, Poppy likes to keep warm in her caramel Australian merino wool knitted beanie. She loves planting and watching seeds grow in her garden, playing with her dog Spike, and snuggling together at night. Suitable from birth Measures 25cm Australian designed Baby gift \/ Baby toy \/ Plush toy \/ Plush animal \/ toys for kids \/ Plushie \/ plush duck \/ newborn \u003c\/span\u003e\u003c\/p\u003e","brand":"the little dog laughed","offers":[{"title":"Default Title","offer_id":51098749108524,"sku":null,"price":42.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/7913\/files\/ScreenShot2025-05-17at2.14.04PM.png?v=1747505682"},{"product_id":"bartholomew-bear-and-the-snow-giants-book","title":"Bartholomew Bear and the Snow Giants Book","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eJoin Bartholomew Bear on a heartwarming holiday adventure! This beautifully illustrated Christmas story follows a brave little bear as he journeys north in search of snow, learning valuable lessons about courage, friendship, and the true spirit of Christmas along the way.\u003c\/span\u003e\u003c\/p\u003e","brand":"Jellycat books","offers":[{"title":"Default Title","offer_id":51865424232748,"sku":null,"price":25.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/7913\/files\/JL-BK4BARSG-Jellycat-Bartholomew-Bear-Snow-Giants-Book-WEB_e92a99d0-852c-4b07-ada4-1a3c62c6746f.webp?v=1763171258"},{"product_id":"boys-basic-sweater","title":"Boys Basic Sweater","description":"\u003ch2 class=\"MuiTypography-root MuiTypography-body1 css-saikwu\" data-testid=\"product-details-description-title\"\u003eDescription\u003c\/h2\u003e\n\u003cp class=\"MuiTypography-root MuiTypography-body1 css-7k4brl\" data-testid=\"product-details-description-short-description\"\u003eThis versatile sweater features a classic round neckline, perfect for layering. Part of our Mayoral Basic line, designed with elastic knit at the hem, cuffs, and neckline for a better fit, this essential piece is easy to mix and match with any outfit.\u003cbr\u003eBy choosing our cotton products, you support our investment in the Better Cotton initiative. Better Cotton is sourced through a mass balance system and cannot be physically traced to the final products. However, cotton producers benefit from the demand for Better Cotton in equivalent volumes.\u003c\/p\u003e","brand":"Mayoral","offers":[{"title":"2","offer_id":52079260598572,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":true},{"title":"3","offer_id":52079260631340,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":false},{"title":"4","offer_id":52079260664108,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":false},{"title":"5","offer_id":52079260696876,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":false},{"title":"6","offer_id":52079260729644,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":false},{"title":"7","offer_id":52079260762412,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":false},{"title":"8","offer_id":52079260795180,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":false},{"title":"9","offer_id":52079260827948,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":false},{"title":"10","offer_id":52079260860716,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/7913\/files\/ScreenShot2025-10-12at12.37.01PM.png?v=1760287107"},{"product_id":"cocoa-ruffle-knit-jumper","title":"Cocoa Ruffle Knit Jumper","description":"\u003cp class=\"f_t_base f_t_color f_t_paragraphSansMedium\"\u003eDescription\u003c\/p\u003e\n\u003cdiv class=\"f_spacer_base f_spacer_single_value_fb f_spacer_single_value_min_width f_spacer_single_value_min_height\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv data-test-id=\"accordion-text\" class=\"sc-ceccfca5-0 kmqUGF\"\u003e\n\u003cp class=\"f_t_base f_t_color f_t_paragraphSansRegular\"\u003eBeautifully crafted from 100% natural cotton, ultra soft and featuring gorgeous ruffles in a V-shape to the neck. It's a timeless addition this winter. Our knitwear has been lovingly designed with your little ones' delicate skin in mind ensuring no nasties or wool irritants are used. Sure to keep you precious babe snug! * Pointelle stitching adding a gorgeous texture * Relaxed fit with ribbed cuffs * 100% natural cotton \u0026amp; dyes * Australian owned \u0026amp; designed * Ethically \u0026amp; sustainably made in China * HAND WASH and DRIP DRY IN SHADE All Aster \u0026amp; Oak clothing comes to you in 100% compostable packaging and a sustainably produced compostable postage satchel - No plastic here!\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Aster \u0026 Oak","offers":[{"title":"0-3m","offer_id":52082744656172,"sku":null,"price":62.0,"currency_code":"CAD","in_stock":false},{"title":"3-6m","offer_id":52082744688940,"sku":null,"price":62.0,"currency_code":"CAD","in_stock":false},{"title":"6-12m","offer_id":52082744721708,"sku":null,"price":62.0,"currency_code":"CAD","in_stock":false},{"title":"1 yr","offer_id":52082744754476,"sku":null,"price":62.0,"currency_code":"CAD","in_stock":true},{"title":"2yr","offer_id":52307604537644,"sku":null,"price":62.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/7913\/files\/ScreenShot2025-10-13at1.43.20PM.png?v=1760377437"},{"product_id":"baby-booties-sweater-moccs-grey","title":"Baby Booties - Sweater Moccs - Grey","description":"\u003cp class=\"f_t_base f_t_color f_t_paragraphSansMedium\"\u003eDescription\u003c\/p\u003e\n\u003cdiv class=\"f_spacer_base f_spacer_single_value_fb f_spacer_single_value_min_width f_spacer_single_value_min_height\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv data-test-id=\"accordion-text\" class=\"sc-ceccfca5-0 ncQef\"\u003e\n\u003cp class=\"f_t_base f_t_color f_t_paragraphSansRegular\"\u003eWe have combined 2 of our favourite products from the past, the sweater socx and the crochet booties. The sweater moccs are handmade out of the softest wool and a looped stitch leather sole. With a cozy inner lining, these are the most comfortable shoes for any baby. 100% Wool Upper, 100% Leather Sole • Hand wash in cold water, air dry Guaranteed to stay on baby's feet.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Beba Bean","offers":[{"title":"0-6m","offer_id":52085677162796,"sku":null,"price":69.0,"currency_code":"CAD","in_stock":false},{"title":"6-12m","offer_id":52085677195564,"sku":null,"price":69.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/7913\/files\/ScreenShot2025-10-14at11.31.17AM.png?v=1760456325"},{"product_id":"baby-booties-sweater-moccs-pink","title":"Baby Booties - Sweater Moccs - Pink","description":"\u003cp class=\"f_t_base f_t_color f_t_paragraphSansMedium\"\u003eDescription\u003c\/p\u003e\n\u003cdiv class=\"f_spacer_base f_spacer_single_value_fb f_spacer_single_value_min_width f_spacer_single_value_min_height\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv data-test-id=\"accordion-text\" class=\"sc-ceccfca5-0 ncQef\"\u003e\n\u003cp class=\"f_t_base f_t_color f_t_paragraphSansRegular\"\u003eWe have combined 2 of our favourite products from the past, the sweater socx and the crochet booties. The sweater moccs are handmade out of the softest wool and a looped stitch leather sole. With a cozy inner lining, these are the most comfortable shoes for any baby. 100% Wool Upper, 100% Leather Sole • Hand wash in cold water, air dry Guaranteed to stay on baby's feet.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Beba Bean","offers":[{"title":"0-6m","offer_id":52085678407980,"sku":null,"price":69.0,"currency_code":"CAD","in_stock":true},{"title":"6-12m","offer_id":52085678440748,"sku":null,"price":69.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/7913\/files\/ScreenShot2025-10-14at11.37.55AM.png?v=1760456386"},{"product_id":"baby-booties-sweater-moccs-ivory","title":"Baby Booties - Sweater Moccs - Ivory","description":"\u003cp class=\"f_t_base f_t_color f_t_paragraphSansMedium\"\u003eDescription\u003c\/p\u003e\n\u003cdiv class=\"f_spacer_base f_spacer_single_value_fb f_spacer_single_value_min_width f_spacer_single_value_min_height\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv data-test-id=\"accordion-text\" class=\"sc-ceccfca5-0 ncQef\"\u003e\n\u003cp class=\"f_t_base f_t_color f_t_paragraphSansRegular\"\u003eWe have combined 2 of our favourite products from the past, the sweater socx and the crochet booties. The sweater moccs are handmade out of the softest wool and a looped stitch leather sole. 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